THE 7 / 01
Day 1 · Opening celebration
Arrivals, welcoming activities and a proposed opening ceremony with host-country cultural leadership.
THE 7 · Festival concept in development
A week with its own rhythm.
An illustrative seven-day festival program; no dates or activities are confirmed. Day 7 is not yet defined.
Illustrative concept artwork · Not a confirmed event or venue depiction
Seven Extraordinary Days
Seven Extraordinary Days at THE 7
An illustrative seven-day festival program; no dates or activities are confirmed. Day 7 is not yet defined.
THE 7 / 02
Day 2 · Cricket and sailing
Potential cricket showcase, sailing and waterfront heritage activities.
THE 7 / 03
Day 3 · Beach and community
Proposed beach sports, youth clinics, exhibitions and community participation.
THE 7 / 04
Day 4 · High-school football
Potential American high-school football showcase with educational and cultural exchange.
THE 7 / 05
Day 5 · Rugby Sevens
Proposed Rugby Sevens competition and evening entertainment.
THE 7 / 06
Day 6 · College football finale
Potential college football showcase, awards and a major evening celebration.
THE 7 / 07
Day 7 · To be confirmed
Day 7 program not yet confirmed; details to follow.
Seven days, one proposed arc
This is a creative program framework, not an event calendar. Each day and activity remains subject to host, venue and organizer approval.
Day 1
Opening celebration and cultural welcome.
Day 2
Cricket and sailing.
Day 3
Beach activities and community engagement.
Day 4
High-school American football.
Day 5
Rugby Sevens.
Day 6
College football finale.
Day 7
Program to be confirmed.
Be part of the beginning.
Conversations are welcome with prospective hosts, cultural leaders, sporting organizations, media partners and businesses interested in developing this vision responsibly.
Explore more of THE 7
Development status: THE 7 is a proposed festival. Winter 2028 is an aspirational target. Jamaica is a prospective destination only. No host, venue, sport organization, team, artist, sponsor, broadcaster, ticketing or schedule has been confirmed. Artwork is illustrative and may not depict actual venue layouts.